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What’s the difference between SEO and SEM?
The core difference between SEO and SEM is that SEO is free and SEM is paid. In this blog I dive into the pros and cons of both.
Why SEO should be an essential part of your digital marketing strategy
Over 90% of online experiences begin with a search engine. SEO helps your website get in front of the people looking for you.
Why is SEO important for small businesses?
Want to drive more quality leads to your website for free? You need SEO.
How does SEO work?
Search engines like Google crawl your website to assess whether it's good enough to be shown in search results. Improving your SEO can help you rank higher in search results.
What is SEO?
Let's break down exactly what SEO is and why you should know about it.
How to make the most of SEO with your social media content
SEO matters for social media now too, here's what you can do to optimise your social media content.
What should you be prioritising? SEO or social media?
The short answer is SEO - but only if you have a website of course! Marketing is a big beast and when you don’t have a massive marketing...
Why you need a Google business profile for your business...
Don't have a FREE Google business profile for your business? Then put it on your to do list this week! Here’s why...
Which is better for your business: blog or podcast?
The short answer is, it depends on your business, your clients and how they prefer to consume information. But there is a bit more to it...
Musings of a marketing gal
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